Carl’s Jr. has started the year by taking the plant-based leap, introducing the Beyond Meat burger across the United States.
Nation’s Restaurant News reports on the recent menu addition, which comes on the heals of similar moves by White Castle, A&W and Del Taco which all added plant-based options in 2018.
The fast-food industry’s experimentation with plant-based proteins hit a major milestone today with Carl’s Jr. launching a burger made with a Beyond Meat quarter-pound patty.
The Nashville, Tenn.-based chain, a subsidiary of CKE Restaurants, said it is now the largest national burger chain to serve a Beyond Meat product. The limited-time burger, dubbed Beyond Famous Star, will be available through Jan. 31 at roughly 1,100 Carl’s. Jr. restaurants.
“We’re thrilled to be Beyond Meat’s largest U.S. restaurant partner to date,” Owen Klein, CKE’s Vice President of Global Culinary Innovation, told Nation’s Restaurant News.