Pizza Hut has announced a new sustainability initiative that touches upon both its ingredients and packaging.
Pizza Hut is getting in on the plant-based “meat” fad, and putting the pie in a round box that they say is aimed at making the pizza inside taste even better.
The plant-based pizza topping, known as Incogmeato by MorningStar Farms, a Kellogg Company, will be rolled out Wednesday during a trial at a location in Phoenix. The pizza will be called the Garden Specialty Pizza.
“Incogmeato is a new-to-the-world brand created to challenge convention on delicious plant based food,” said Wendy Davidson, Kellogg Away from Home President, in a statement.